Post by mnnuman27 on Dec 5, 2023 8:24:48 GMT
After we set the goal Know what the purpose of the video is. The next thing to consider is Choosing the right type of video to suit that goal Principles for choosing the right type of video to suit your goals can be read more at: In summary, guidelines for selecting video types Type of video creates “Brand Awareness” As already mentioned, this step It is a step that must make customers aware that we exist. Get to know what the brand is all about. There are products and services Including what kind of values The types suitable for this step are as follows. Brand Film : is a video format that shows people the value of a brand. Know what a brand is What kind of values do you have? Source: How to Video : is a video providing knowledge related to the brand's products and services. in a format that matches the interests of customers And they can actually use it.
Source: Video : It is a brand introduction cartoon video format that is easy to Phone Number List access, enjoyable and attracts attention. Source: Types of videos that bring customers “Consider and decide to buy” At this stage, the video type must demonstrate the benefits of the product and service. that answers the problems that customers encounter The video format will help them feel confident in making the purchase. The appropriate video types are as follows. Testimonial Video : is a review video format. Through interviews with customers who have used our products and services. (To confirm how good the products and services are) Source: FAQ Video : is a video answering various questions that customers have about the brand's products and services. Source: Demonstration /Instructions Videos : is a demonstration video.
Recommend the use of products and services Source: UGC (User Generated Content) Video : is video content that is created by users of the products and services themselves. It is a result of liking and satisfied with the brand's products Source: h 3. Choose the right time for your target group (Digital touchpoint) In addition to setting goals Choose the appropriate video type. and measure the results correctly Another important factor is choosing the time to upload video content. In order to choose the correct and appropriate time Must analyze the lifestyle behavior of the customer to see what activities they do. What social media channels do you use and what time of day? Or what we call Digital touchpoint so that information can reach customers at the right point. The right place and the right time.
Source: Video : It is a brand introduction cartoon video format that is easy to Phone Number List access, enjoyable and attracts attention. Source: Types of videos that bring customers “Consider and decide to buy” At this stage, the video type must demonstrate the benefits of the product and service. that answers the problems that customers encounter The video format will help them feel confident in making the purchase. The appropriate video types are as follows. Testimonial Video : is a review video format. Through interviews with customers who have used our products and services. (To confirm how good the products and services are) Source: FAQ Video : is a video answering various questions that customers have about the brand's products and services. Source: Demonstration /Instructions Videos : is a demonstration video.
Recommend the use of products and services Source: UGC (User Generated Content) Video : is video content that is created by users of the products and services themselves. It is a result of liking and satisfied with the brand's products Source: h 3. Choose the right time for your target group (Digital touchpoint) In addition to setting goals Choose the appropriate video type. and measure the results correctly Another important factor is choosing the time to upload video content. In order to choose the correct and appropriate time Must analyze the lifestyle behavior of the customer to see what activities they do. What social media channels do you use and what time of day? Or what we call Digital touchpoint so that information can reach customers at the right point. The right place and the right time.